Trending on Instagram

For the week of 10.24-10.30

Here are a few of the top trending songs/sounds on Instagram at the moment. When you make reels this week, these are trending up so now’s the time to use the sound. Then, keep reading for a tip of the week you can implement right away on Instagram.

Trending Songs/Sounds

• Original Audio by @brock11johnson – Audio: “You know what this is called? One hard pill to swallow!” You just need to have the text over a picture or video saying something people don’t like to hear. This could be about anything related to real estate (as someone’s agent) or about the industry (something other REALTORs don’t like to hear). Some things I’ve thought of: There’s never a “perfect” time to buy a home, there’s never a “perfect” time to sell your home, or you’re going to end up paying more for a home the longer you wait. Some related to the industry are: You have to market yourself on social media, you have to call and talk to people (a lot), or you’re going to work nights and weekends.
  • example to check out: @drkahn_ is a dentist and she uses this audio to explain that tea stains your teeth more than coffee. Super interesting, plus it’s a short reel with more info in the caption and it gets the point across quickly. She has just over 6,000 followers and this reel has 329k views.
• The Way I Live by @babyboydaprince2020 – Audio: “This is the way I live.” This one is really easy to show you doing something you do every day, something people give you a hard time about, or something you’re good at. The possibilities for this one are endless. Some examples are: you driving in the car and having SEVERAL Starbucks cups in your cupholders #realtorlife, or having your laptop with your hotspot going in the carpool line, grabbing drinks with friends but also on your phone when your clients get an offer, etc. You could also use it for one of your content pillars, showing something like decorating for Christmas in October or buying ALL the pumpkins.
  • example to check out: @farmhouse4010, she’s a blogger friend and her text says, “When he asked why I bought more pumpkins” and she walks on the front porch with pumpkins, lip-syncing. It’s cute, funny, and shows off her personality.
• Original Audio by @laina_99 – Audio: Being bombarded with phone notifications. A lot of the reels that I saw have been about dating/marriage/kids. I found some about business, but it seems pretty wide open to go that route. I’m thinking you could have text saying, “as soon as my listing hits the FMLS” or “when my social media marketing starts paying off” or “my phone when clients see their professional photos with their home staged.” Something that shows you’re good at what you do and that sets you apart from others in the business.
  • example to check out: @thereignshop_ has text about being consistent with social media and now the orders are pouring in. She’s a retailer who has 650+ followers and this reel has over 11k views!

Tip of the Week

Pick a “thing” that’s yours to share on IG stories. What are you known for with friends and family? I’m gluten-free and always wear white jeans. My followers know this because I share about it in my stories a good bit. I met someone in person at an event and she asked how many pairs of white jeans I have, I have followers who literally tag me in their gluten-free recipes/meals because they know that about me. These are people I’ve never met in real life, but we’re friends and they trust me because of what I share with them. When you find quirks and ways to connect with your audience, people will feel more comfortable with you!